Mountain Air Cargo SWOT Analysis, USP & Competitors
Posted in Airlines, Total Reads: 593
SWOT Analysis of Mountain Air Cargo with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
Mountain Air Cargo
Air T Inc
Excellence in Aviation Services
Express courier services and flight maintenance
Cargo and carrier service
Delivery service provider
Express delivery of the consignment
1. FedEx as a long term partner for logistic services 2. Fleet Size contains more than 60 Aircrafts carrying 5 to 6 million pounds every month 3. Pilot and maintenance service available in 35 cities 4. Order book contains large and bulk orders which is good for business customers
1. In past few major accidents happen which affected airline image 2.Profitability severely affected when the large customer discontinue contract 3.Limited brand awareness as compared to other air freight brands
1. Rapid expansion in different parts of USA 2. More efficient Aircraft will further improve the profitability and operational efficiency 3. Aircraft can be further modify to serve passenger services as well
1. Rising fuel and government regulation 2. Entry of new player which comes with new Aircraft 3.Competitive pricing for long term contract of delivery services among air carrier.
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