SWOT Analysis of Safair with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
AVL Aviation Group Ltd
Cargo, maintenance, contract and sales services
Experience. Expertise. Excellence
Cargo carrier with various other services
Bulk order, sensitive order delivery
Efficient flier and cost effective
1. Fleet size of a few Aircrafts used as commercial and cargo 2. Convertible aircraft as per requirement from freight operation to passenger. 3. One of the largest operators of civil Lockheed L-100 Hercules 4. Strong association and customer loyalty plan
1.Comprise the same type of Aircraft means less market share 2.Operational efficiency is challenging in many route of operation 3.Restricted number of Aircraft and roadblocks in expansion
1. Long term contracts with business houses for efficient delivery solutions 2.Expanding the business in tour and travels as the Aircraft is convertible and hence can be used properly 3.Nonscheduled flight can be further explored and can be scheduled to increase passenger reliability
1. Rising fuel and government norms 2.Challenging environment to operate as competition is growing up 3.Backward integration from delivery services company
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