Premera Blue Cross SWOT Analysis, USP & Competitors
Posted in Banking & Financial Services, Total Reads: 427
SWOT Analysis of Premera Blue Cross with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
Premera Blue Cross
Premera Blue Cross Oraganization
Premera Blue Cross is a nonprofit Blue Cross Blue Shield licensed health insurance company
Health and Life Insurance
Individuals, employees and Medicare beneficiaries
Consumer driven health care and life Insurance products
1. Employs 3000+ people in various geographic locations 2. Leading consumer health organization committed to making people's lives healthier and more secure 3. Awarded three year full accreditation from NCQA, which is the highest level for managed behavioral health care organizations 4. Consumers able to derive benefits like low cost doctor’s office visit charge, low payment for prescription medicine
5. It has subsidiaries like LifeWise of Oregon, LifeWise of Washington
Browse marketing analysis of more brands and companies similar to Premera Blue Cross. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.
The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.