Daiwa Securities SWOT Analysis, USP & Competitors

Posted in Banking & Financial Services, Total Reads: 1004

SWOT Analysis of Daiwa Securities with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Daiwa Securities

Parent Company

Daiwa Securities Group Inc.


Investment Services


Banking and Financial Services

Tagline/ Slogan

Asia’s leading financial services firm


Strong domestic base centered on its 120 branch offices nationwide, and a global network of operating offices covering 20 countries and regions



Retail bankers and institutional investors

Target Group

Retail bankers and institutional investors looking for financial advicory services


Expertise in retail, investment and asset management.

SWOT Analysis


1. Expansion of ECM business beyond the domestic market
2. Stable credit rating
3. Automated futures collateral management process
4. Growth in retail business
5. Daiwa Securities Capital Markets operates in more than 20 countries


1. Closure of its property-trading desks in Hong Kong and Taiwan
2. Limited global penetration as compared to other major names in this segment


1. Merger of Daiwa Securities and Daiwa Securities Capital Markets which will help streamline operations.
2. Growth through acquisitions and mergers.
3. Investment in other avenues decreases pressure on profits.


1. Risk of business to be affected by the East Japan earthquake
2. Can be adversely impacted by the aftershocks of Japan asset pricing bubble
3. Change of Govt policies and economic scenarios



1.Bank of America Corporation
2.Barclays PLC
3.Boom Securities(H.K.) Ltd

4.Nomura Holdings Inc

5.Nikko Cordial Securities Inc


Looking for More Brands? Search BrandGuide

Edit the Brand or Add a New One : Contribute to BrandGuide

The brandnames and other brand information used in the brandguide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only.
Utmost Care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Similar Brands in the same Sector: