London Stock Exchange SWOT Analysis

Published in Banking & Financial Services category by MBA Skool Team

London Stock Exchange is one of the leading brands in the banking & financial services sector. London Stock Exchange SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of London Stock Exchange:

London Stock Exchange Strengths

  1. Strong history since its inception in 1801
  2. Robust technology: Offer participants with real time services
  3. Expanding marketing leadership from England to Europe by series of mergers an acquisitions(such as Borsa Italiana, MTS, Turquoise)
  4. A huge market capitalization makes it one of the top five stock exchanges in the world
  5. 900+ companies from over 60 countries listed on exchange.
  6. Over 400 firms, mainly investment banks and stockbrokers, are members of the London Stock Exchange.
  7. Offers wider array of financial instrument to investors

Above are the strengths in the SWOT Analysis of London Stock Exchange. The strengths of London Stock Exchange looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

London Stock Exchange Weaknesses

  1. Directly coupled with the economy of Europe, thus attracting higher risk.
  2. A small technical glitch can have a major impact on the finance of the nation.
  3. Large institution need lots of manpower and manual intervention to sustain the business model

These were the weaknesses in the London Stock Exchange SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

London Stock Exchange Opportunities

  1. Growth by expanding participating companies
  2. Diversification of risk at global scale through strategic expansion

Above we covered the opportunities in London Stock Exchange SWOT Analysis. The opportunities for any brand can include prospects of future growth.

London Stock Exchange Threats

  1. Threat of competitors: Attempts of failed takeovers in past cannot rule out the possibility of takeover.
  2. Highly impacted by regulatory and legal changes due to cascading effect of financial market performance.

The threats in the SWOT Analysis of London Stock Exchange are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the London Stock Exchange SWOT analysis.

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About London Stock Exchange

The table below gives the brand overview along with its target market, segmentation, positioning & USP

London Stock Exchange Overview
Parent Company

London Stock Exchange Group

Category

Investment Services

Sector

Banking & Financial Services

Tagline/ Slogan

Dictum Meum Pactum (My Word is My Bond)

USP

Largest stock market in Europe

London Stock Exchange STP
Segmentation

Institutional and individual investors

Target Market

Institutional and individual investors looking for investing in financial security

Positioning

Ordinary Shares, Exchange Traded Funds, Exchange Traded Commodities, Covered Warrants, Structured Products, Bonds, Retail Bond, Global Depositary Receipts (GDRs).


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to London Stock Exchange. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

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