Posted in Banking & Financial Services, Total Reads: 942
SWOT Analysis of W&W Wuestenrot & Wuerttembergische with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
W&W Wuestenrot & Wuerttembergische AG
Wüstenrot Holding AG
Banking and Financial Services
A product of two reputed brands
Institution and individual investors
Institution and individual investors looking for insurance and investment
Insurance, Life & annuity, pension scheme for third party provider
1. Growing organization: A strong staff of over ten thousand employees. 2. Robust operations: Over six million customers served by 6000 sales force. 3. Inorganic growth: Acquisition of Vereinsbank Victoria Bauspar AG and Allianz Dresdner Bauspar AG 4. Brand reputation: Over 180 years of tradition of two strong brands 5. W & W Group hat over six million customers
1. Business concentrated at Europe. 2. Dependent on volatile financial market, where R&D cost is high and profit margin is unpredictable.
1. Expansion through mergers and partnerships. 2. Introducing wide range of financial instruments which would attract customers; and hence mitigate risk through organic diversification.
1. Looming European debt crisis. 2.Increasing competition from domestic and global players. 3.Prone to government and legal interventions.
1.Investor AB 2.L E Lundbergforetagen AB 3.Ledstiernan AB
Browse marketing analysis of more brands and companies similar to W&W Wuestenrot & Wuerttembergische. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.
The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.