First Pacific SWOT Analysis, USP & Competitors

Posted in Banking & Financial Services, Total Reads: 1301
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SWOT Analysis of First Pacific with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

First Pacific

Parent Company

First Pacific Company Limited

Category

Telecommunications, Infrastructure, Consumer Food Products and Natural Resources.

Sector

Investment Management and Holding Company

Tagline/ Slogan

Creating Long term value in Asia

USP

Premier investment management and holding company for emerging Asia.

STP

Segment

Telecommunications, Infrastructure, Consumer Food Products and Natural Resources.

Target Group

Consumers and Companies.

Positioning

Their mission is to unlock value in their investee companies.

SWOT Analysis

Strengths

1. The company has solid grip of the market and sound financials.
2. One of its subsidiary PLDT owns Digitel which is one of the largest telecom firm in the Philippines.
3. Beacon Electric, a joint venture of PLDT, has a high stake in Meralco, the Philippines’ biggest electricity Distributor.

4. Indofood, another subsidiary of First pacific, is among the world's largest instant noodle manufacturers by volume. It is also among the largest plantation companies by area and the largest flour miller in Indonesia.

4. Total broadband subscribers over 3 Million.

Weaknesses

1. All the subsidiaries of First Pacific are operating in the developing nations, so any uncertainty in the Global or US market affects their performance.
2. Huge debt has been raised at current to run all the subsidiaries and the current market situation is not very favorable for a rapid growth of any sector

Opportunities

1. Areas of potential investment include toll roads, railways, airports, and water distribution
2. Participation in public-private partnerships in infrastructure development.
3. Invest in a new infrastructure project in the Philippines via MPIC.

4. Grow MPIC's toll road network by building roads and/or by investment in other toll road assets.

5. Grow the plantation business so that Indofood becomes a net seller of crude palm oil (CPO).

6. Expand sources of production at Philex from just one mine, Padcal, to others, through organic growth and/or via acquisition.

Threats

1. Euro zone crisis that has impacted all financial markets.
2. Slow down in the economies of the nations they are currently operating.
3. Risk of higher rate of interest to be paid to the lenders.

Competition

Competitors

1. Asia Food & Properties Limited
2. Ayala Corporation
3. CE Casecnan Water and Energy Company, Inc.



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