Posted in Banking & Financial Services, Total Reads: 2013
SWOT Analysis of Jyske Bank with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
Banking and Financial Services
Gør en forskel (Makes a difference)
It is among the top 3 banks in Denmark
Private banking, corporate and consumer banking
HNIs, Businesses, SMEs
A strong Danish bank which makes a difference for the customer
1. Third largest Danish bank in terms of market share 2. Has offices, branches, or subsidiaries in Denmark, France, Germany, Gibraltar, the Netherlands, and Switzerland 3. Aggressive acquisition of other banks in the past 4. Strong presence in International markets
5. Has nearly 4,000 employees
1. High risk exposure as dependent only on Denmark 2. Increasing level of NPAs is a concern 3. Exposure to PIIGS economies in Europe
1. Operations in less risky economies of Asia 2. Decreasing exposure to Europe
1. Eurozone crisis can worsen things for the bank 2. Risk of sovereign default
Browse marketing analysis of more brands and companies similar to Jyske Bank. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.
The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.