ONEX SWOT Analysis, USP & Competitors

Posted in Banking & Financial Services, Total Reads: 638
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SWOT Analysis of ONEX with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

ONEX

Parent Company

ONEX

Category

Investment Services

Sector

Banking and Financial Services

Tagline/ Slogan

Investing +Managing An Outstanding record of Value Creation

USP

Best practices, industry benchmarking and aggressive budgeting as a base to challenge the highest targets for operating performance and value creation

STP

Segment

Equity investment

Target Group

Individual and institutional investors

Positioning

One of the oldest and most successful private equity firms with disciplined investments and active ownership

SWOT Analysis

Strengths

1. Diversified product portfolio and balanced revenue streams reduces the business risks, provides cross selling opportunities to the company
2. Increased market share through about 340 acquisitions over the past 3 decades
3.Availability of sufficient capital enables it to make significant investments, expansions and capture greater market share
4. More than 75 platform acquisitions has generates a suibstantial IRR on capital invested

5.Deep network of business and strategic relationships gives an edge

Weaknesses

1. Customer concentration impacts the bargaining power
2. Onex and its invested companies derives major portion of its revenues from few customers.

Opportunities

1. Accelerating global electronic manufacturing services market likely to drive the demand for Celestica's products and services which in turn enhance Onex's revenue base.
2. Spirit Aero Systems can capitalize from the growing demand for airplanes globally and thus increase the overall revenue base of Onex.

3. Poised to benefit from the growing global demand for automobiles

Threats

1. Intense competition could force Onex to reduce prices of its products thus influencing its bargaining power, straining its margins.
2. Volatile commodity prices increases the company's production costs
3. Dependence on government funding

Competition

Competitors

1.Berkshire Hathaway Inc.
2.Brookfield Asset Management Inc.
3.Counsel Corp.



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