Kingdom Holding SWOT Analysis, USP & Competitors

Posted in Banking & Financial Services, Total Reads: 598

SWOT Analysis of Kingdom Holding with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Kingdom Holding

Parent Company

Kingdom Holding


Investment Services


Banking and Financial Services

Tagline/ Slogan



One of the world’s most successful diversified investment holding companies



Banking, real estate, technology, hotels and tourism, media and telecommunications, healthcare and education

Target Group

Individual and institutional investors


The World’s Foremost Value Investor

SWOT Analysis


1. One of the world’s most influential names in investments with years of high-level investment success
2. Investments in diversified sectors provides stability

3. It has investment services in banking, real estate, hotels, media, entertainment

4. It is a publicly listed company in Saudi Arabia and one of the most prolific companies in the region


1. Group’s activity exposes it to various financial risks like market risk, credit risk and liquidity risk
2. The Group is subject to interest rate risk on its interest bearing assets and liabilities, including loans and bank borrowings and  time deposits.


1. Mergers and partnerships likely to help in growth
2. Increased penetration across the globe may help increase the profitability


1.Rising shale energy supplies in the US could affect Saudi economy

2. Global economic and political scenarios can affect operations

3. Unfavorable business conditions like increasing competiton and unstable political environment can be a threat



1.Al Rajhi Bank
2.Al-Ahsa Development Co



Looking for More Brands? Search BrandGuide

Edit the Brand or Add a New One : Contribute to BrandGuide

The brandnames and other brand information used in the brandguide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only.
Utmost Care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Similar Brands in the same Sector: