Hindustan Oil Exploration Company SWOT Analysis, USP & Competitors

Posted in Energy, Total Reads: 1695
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SWOT Analysis of Hindustan Oil Exploration Company with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Hindustan Oil Exploration Company Ltd

Parent Company

HOEC Bardahl India Ltd

Category

Oil and Gas

Sector

Energy

Tagline/ Slogan

Oil and Gas Exploration and Production company

USP

First private company in India to enter Oil and Gas exploration

STP

Segment

Corporates, people looking to fulfill energy services needs

Target Group

Companies involved in oil and natural gas exploration

Positioning

Leading offshore drilling contractor

SWOT Analysis

Strengths

1. Strong collaboration with Eni team for technical know how

2. Financial position is very stable and Strong balance sheet

3. Good focus on CSR activities

4. Strong brand name and reputation

5. Pioneer in high technology offshore drilling

6. Leading company in 3D seismic data

Weaknesses

1.Excessive dependence on single asset

2. Lot of capital needed to reduce the dependence on single asset

Opportunities

1.Finding of new basins

2.Heavy industrialization causing an increase in demand for fuel

3.Demand-Supply gap in India

Threats

1.Possibilities of reduction in subsidies on natural gas by government of India causing a fall in demand

2.Economic instability and fluctuations in India's policies

Competition

Competitors

1. Shiv-Vani Oil & Gas Exploration

2. Selan Exploration Technology Ltd

3. Nagarjuna Oil Refinery Ltd.



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