LeGrand SWOT Analysis

Published in Energy & Power category by MBA Skool Team

LeGrand is one of the leading brands in the energy & power sector. LeGrand SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of LeGrand:

LeGrand Strengths

  1. Strong presence andaccess across various market segments
  2. It has invested in fast-growing emerging countries and high-potential subsectors
  3. Has high operating margin, among the highest in the sector
  4. High investment in R&D has helped it to deliver innovative solutions to its customers
  5. Leader in the sector of low-voltage electrical installations and information networks for buildings
  6. Large range of products
  7. Continual policy of innovation and Strong marketing campaign
  8. Solid financial situation to auto finance organic and
  9. external growth

Above are the strengths in the SWOT Analysis of LeGrand. The strengths of LeGrand looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

LeGrand Weaknesses

  1. Poor acquisition history
  2. Increase in raw materials prices
  3. High financial leverage compared to peers

These were the weaknesses in the LeGrand SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

LeGrand Opportunities

  1. Sector entry barriers to new-comers in respect to
  2. electrical norms
  3. Weak cycles of the sector
  4. High-growth prospect of emerging markets
  5. Globalization and reduction of costs

Above we covered the opportunities in LeGrand SWOT Analysis. The opportunities for any brand can include prospects of future growth.

LeGrand Threats

  1. The financial market illness and the economic deceleration, has significant effect on its revenues
  2. LeGrand itself may become a takeover target for large industrial groups
  3. Highly regulated electrical sector
  4. Environmental legislations on industrial wastes
  5. Fierce competition in the sector

The threats in the SWOT Analysis of LeGrand are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the LeGrand SWOT analysis.

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About LeGrand

The table below gives the brand overview along with its target market, segmentation, positioning & USP

LeGrand Overview
Parent Company

LeGrand

Category

Electrical Equipment

Sector

Energy & Power

Tagline/ Slogan

Ideas that click

USP

A global leader in wiring devices and cable management; They have a complete solution for every project of any type of market

LeGrand STP
Segmentation

Electric Equipment – Switchgears ,Relays ,Circuits for industrial, residential and commercial markets

Target Market

Construction companies, Distributors, dealers and builders

Positioning

LeGrand is the global specialist in electrical and digital building infrastructures


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to LeGrand. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

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