LS Corp SWOT Analysis, USP & Competitors

Posted in Energy, Total Reads: 800
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SWOT Analysis of LS Corp with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

LS Corp

Parent Company

LS Corp

Category

Electrical Equipment

Sector

Energy Power and Industrial Equipment

Tagline/ Slogan

Greater value together

USP

Provide world-class products and services at competitive prices

STP

Segment

Electrical power transmission and telecommunication, Energy, Automation, Industrial Materials, Machinery and Components, Futuristic Automobile Parts and solution

Target Group

Companies related to Energy production, Energy distribution, Oil, gas and petrochemical distribution,Natural gas distribution, Railways and transport, Agriculture Equipment manufacturer and Telecommunication companies

Positioning

A faithful and reliable business partner

SWOT Analysis

Strengths

1. Very old and has established business practices

2. Diversified into many products and segments

3. Has a good reputation amongst shareholders and customers

4. Presence of all over the globe with 100 subsidiaries in 25 countries

5. Strong financial performance with continuous dividends

6. Huge asset value

Weaknesses

1.Recently few subsidiaries have been characterized by high turnover

2. Still synergy not existing among few acquired companies

3. Lack of optimumutilization of High R&D costs

Opportunities

1.Leveraging the balance sheet allows LS to quickly expand into other markets and products, especially in fragmented industries

2. Acquisition synergies

3. Emerging markets

Threats

1.LS operated in mature markets. Therefore the growth has some restrictions

2. Changes to government rules and regulations can negatively affect LS

3. Political volatility can increase LS’s risk factors

Competition

Competitors

1.Mitsubishi Electric Corporation
2.Sumitomo Electric Industries, Ltd.

3.Samsung Electronics Co., Ltd.



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