Novatek SWOT Analysis, USP & Competitors

Posted in Energy, Total Reads: 824
Advertisements

SWOT Analysis of Novatek with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Novatek

Parent Company

OAO NOVATEK

Category

Oil and Gas

Sector

Energy

Tagline/ Slogan

Russia's largest independent natural gas producer

USP

Russia's largest independent natural gas producer

STP

Segment

Corporates, countries  looking to fulfill energy needs and individuals  in Russia, Poland and Switzerland

Target Group

Enterprises  looking  to produce energy, people who depend on  natural gas for domestic uses

Positioning

Full filing the energy needs of Russia, Poland and Switzerland

SWOT Analysis

Strengthss

1.Extensive resource base, which guarantees a steady increase in hydrocarbon production at industry leading to  low costs

2.Integrated production chain, which helps to maximize risk.adjusted margins and improve the sustainability of our business operations.

3. NOVATEK ranks amongst the top five companies globally in terms of proven natural gas reserves.

4.Strategic partnership agreement with OAO Russian Railways

5.The delivery of natural gas to the international market in the form of LNG has a key role in Novatek’s long term strategy, allowing it to diversify its markets and efficiently monetize their conventional natural gas reserves on the yamal peninsula.

6. Over 3500 people form a part of the company

Weaknesses

1.Dependence on throughput capacity of trunk pipelines
2.The Company’s dependence on OAO AK Transneft and OAO Russian Railways for the use of liquid hydrocarbons’ distribution networks
3.NOVATEK’s financial performance is subject to financial risks associated with the fluctuation of foreign currency exchange rates

Opportunities

1.Optimization and expansion of existing marketing channels, and creation of new marketing channels.

2.Steady and efficient growth of production volumes commensurate with our sustainable field development activities and resource base

3.Expansion of processing capacity to maximize vertical integration and develop the hydrocarbon value chain

Threats

1.Government regulation of natural gas sales prices on the domestic market for Gazprom companies;

2.Increasing competition in the Russian natural gas industry
3.Potential increases in government.regulated tariffs for pipeline

4.Changes in commodity prices could negatively or positively affect the Company’s results of operations.

Competition

Competitors

1.OAO Gazprom

2.OAO Tatneft



Advertisements



Looking for More Brands? Search BrandGuide

Edit the Brand or Add a New One : Contribute to BrandGuide

The brandnames and other brand information used in the brandguide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only.
Utmost Care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.