SWOT Analysis of Revlon Photo Ready with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
Revlon Photo Ready
Personal care product at a good quality
Personal care for women
Women who want quality lip style
As a quality personal care product which brings the innovation of USA to India
1. First international color cosmetics brand product to be launched in India 2. Good distribution and wide variety for the customers to chose from 3. Endorsed by popular artists in USA 4. Good quality products
1. Many players in the market restrict market share
2. Brand penetration is mostly in the cities
1. Non-traditional promotional activities 2. Collaborate for the networking based model in India which might help increase reach in India
1. Lots of local competitors 2. People usually prefer price over quality
Browse marketing analysis of more brands and companies similar to Revlon Photo Ready. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.
The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.