Camson Bio Technologies Ltd SWOT Analysis, USP & Competitors
Posted in Food & Beverages, Total Reads: 845
SWOT Analysis of Camson Bio Technologies Ltd with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
Camson Bio Technologies Ltd
Camson Bio Technologies Ltd.
Food processing and products
Food and Beverages
Provider of innovative and environment friendly solutions.
Businesses/customers thriving on agriculture
Farmers who are looking for innovative and environment friendly products & services along with high yield and crop safety
Camson is a leading provider of innovative environment friendly solutions.
1.India’a first wholly integrated agriculture Biotechnology
2. It has a strong presence in India and has unique research and intellectual proprietary which gives the Company an edge over others. 3. Consistent investment in R&D and a strong focus on in-house research capabilities.
4. Committed to developing environment friendly bio-agricultural solutions. 5. Partners with rural farming communities, government agencies and corporate houses in India.
6.The production facilities set up in Bangalore are state-of-the-art and spread over 20 acres of land. This affords a high level of space for multi-product production, simultaneously.
1. Limited market share due to stiff competition in the sector
2. Limited geographic reach
1.Emerging economies are consistently growing with increasing demand for agricultural products and fertilizers 2. Growing need for environment friendly products.
1.Strong competition from big players in the fertilizer market have resulted in weak demand for the company’s products. 2. The effect of government regulations on Agriculture and crop prices has adversely affected the demand and supply of fertilizers. 3. The emerging economies are purchasing very cautiously, due to which product demand has declined.
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