Navin Fluorine International SWOT Analysis, USP & Competitors

Posted in Industrial Products and Chemicals, Total Reads: 1276
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SWOT Analysis of Navin Fluorine International with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Navin Fluorine International Ltd

Parent Company

Arvind Mafatlal Group

Category

Industrial Products

Sector

Diversified chemicals

Tagline/ Slogan

-

USP

Pioneered the manufacture of refrigerant gases

STP

Segment

Refrigeration gases, chemicals and bulk fluorides and specialty organo fluorines.

Target Group

Aluminium smelters, steel, automotive, glass, sugar, agro and pharma, agro-chemical and polymer industries.

Positioning

Pioneer in CDM project to reduce green house gas HCFC 23

SWOT Analysis

Strengths

1. Strong reputation as a reliable provider of fluorinated chemicals and established presence among major pharmaceutical and agrochemicals producers

2. Robust research through Contract research and manufacturing services (CRAMS) and research and development(R&D) centers

3. The Specialty chemicals division has a rich fluorine chemistry competence backed by a robust research set-up

4. High capacity of HF and other specialty and refrigerant gas plants provide scale benefits

Weaknesses

1. Fluoro-chemicals suppliers are facing a  number of challenges including fluorspar availability as exports from China (world's leading producer)

2. Currency volatility has lead to significant impact on the profit margin and affects market share

Opportunities

1. The global demand for fluoro-chemicals is forecast to rise

2. Company arts to work closely with customers, creating cost-efficient processes to widen its customer base in specialty chemicals

3. The Bulk chemicals division launched two new products with sizable potential upside to be harnessed in the coming years

Threats

1. Global fluoro chemicals market remained volatile on account of various international agreements, including the Kyoto and Montreal Protocols

2. Increased population around the production site of the Company leading to the potential HSE vulnerabilit

3. Unpredictable pricing by Chinese competitors in some of the Company's products

Competition

Competitors

1. Gujarat Fluorochemicals Ltd.

2. Calriant Chemicals

3. BASF India

 

 


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