SI Group SWOT Analysis, USP & Competitors

Posted in Industrial Products and Chemicals, Total Reads: 1142

SWOT Analysis of SI Group with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

SI Group Ltd

Parent Company

SI Group Ltd


Industrial Products


Diversified chemicals

Tagline/ Slogan

The substance inside; The Power of Partnership


Leading global developer and manufacturer of phenolic resins



Fuel additives, plastics and surfactants

Target Group

Rubber resins, industrial resins, adhesive resins, fuels and lubricants, plastic additives, surfactants, and engineering plastics


Committed to producing, delivering, and continually improving chemical intermediates

SWOT Analysis


1. Operating facilities on five continents and are working closely with customers in 90 countries

2. Advanced research and development, manufacturing processes, and logistics capabilities set the benchmark for efficiency and corporate responsibility

3. State-of-the-art testing facilities Niskayuna, New York; Navi Mumbai, India; Shanghai, China; Rio Claro, Brazil; and Pratteln, Switzerland support strong research and development

4. Facilities are renowned for their capacity, efficiency, precision monitoring technology, safety, and flexibility


1. Significant decrease in the operating margin due to the increase in price of raw material and operations cost

2. The complaint with the International Trade Commission from SI  and the rejection from authorities has provided some friction in the administrative operations

3. The rules and regulations governing the chemical manufacturing and processing sector are having impact on the operation


1. Developing technologies that improve raw material yields and product purity, and are competitive in the marketplace provide huge scope for the company

2. Company is in continuous process of developing and expanding the portfolio to address the demand

3. Attempts to reduce energy consumption through novel and innovative technology development around new and existing products helps in supporting sustainability


1. Turbulent economic conditions pose a serious threat to the industry in terms of profit margin and reduction in demand at the target groups

2. Stringent regulations in environmental front can hamper the profit margin further



1. Clariant chemicals

2. The Dow chemicals



Looking for More Brands? Search BrandGuide

Edit the Brand or Add a New One : Contribute to BrandGuide

The brandnames and other brand information used in the brandguide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only.
Utmost Care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.

Similar Brands in the same Sector: