Hewlett Packard (HP) SWOT Analysis

Hewlett Packard (HP) is one of the leading brands in the IT & Technology sector. Hewlett Packard (HP) SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Hewlett Packard (HP):

Hewlett Packard (HP) Strengths

1. Employee strength of 3,50,000 worldwide
2. It has maximum market share in the PC market
3. It’s consumer centric approach makes it a reliable choice
4. It has got good after sales service which helps to maintain good consumer relationship
5. It’s ability to bring out news designs and innovation at affordable cost
6. Good distribution network across the world

Above are the strengths in the SWOT Analysis of Hewlett Packard (HP). The strengths of Hewlett Packard (HP) looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Hewlett Packard (HP) Weaknesses

1. Market share growth is slow due to competition; Fake products/ imitations affects sales
2. Due to mass production it is unable to provide customize solutionsto the customers
3. Its lagging in digital entertainment market

These were the weaknesses in the Hewlett Packard (HP) SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Hewlett Packard (HP) Opportunities

1. With increase in IT awareness the scope for supply of desktops andlaptops is increasing
2. It has opportunity for growth in service industry because it has bought “EDS” which is world’s No. 2 service provider

Above we covered the opportunities in Hewlett Packard (HP) SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Hewlett Packard (HP) Threats

1. People are becoming more cost conscious so the profit marginshave become low so pricing is an issue
2. With increase in number of local players there is threat of component pricing
3. Due to economic downturn, increase competition and saturated market there is slow revenue growth

The threats in the SWOT Analysis of Hewlett Packard (HP) are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Hewlett Packard (HP) SWOT analysis.

Continue reading more about the brand/company.

About Hewlett Packard (HP)

The table below gives the brand overview along with its target market, segmentation, positioning & USP

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to Hewlett Packard (HP). This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

Continue Reading:

Important Brands:

• Adidas SWOT Analysis
• BMW SWOT Analysis
• Samsung SWOT Analysis
• Nike SWOT Analysis
• Coca Cola SWOT Analysis
• Fedex SWOT Analysis

Sectors:

• Automobiles
• Banking
• Food & Beverages
• FMCG
• Retail
• More Sectors

The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way.
Edit the brand or add a new one to SWOT Analysis section : Contribute

Share this Page on: