Hyflux Limited SWOT Analysis
Hyflux Limited is one of the leading brands in the IT & Technology sector. Hyflux Limited SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Hyflux Limited:
Quick Glance:
Hyflux Limited Strengths
- Global presence with projects in Singapore, Southeast Asia, China, India, Algeria, the Middle East and North Africa.
- Having control over the raw material costs and staff costs
- Joint venture with Mitsui & Co. to pursue opportunities in China
- Awarded Asia Pacific Water Technology Company of the Year
- The global presence includes projects in Singapore, China, Southeast Asia, The Middle East, and Algeria
Above are the strengths in the SWOT Analysis of Hyflux Limited. The strengths of Hyflux Limited looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Hyflux Limited Weaknesses
- Decreasing revenues for the past 2 years and fall in annual profit is a concern
- Limited global presence means lesser brand awareness and low market share
These were the weaknesses in the Hyflux Limited SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Hyflux Limited Opportunities
- Long term project operations & maintenance contracts leading to recurring income
- Increased need to desalinate sea water
- Ie-ups with govt institutions and acquisitions of other smaller players
Above we covered the opportunities in Hyflux Limited SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Hyflux Limited Threats
- Increased competition from multinational conglomerates
- Increasing capital expenditure in the projects
The threats in the SWOT Analysis of Hyflux Limited are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the Hyflux Limited SWOT analysis.
Continue reading more about the brand/company.
About Hyflux Limited
The table below gives the brand overview along with its target market, segmentation, positioning & USP
|
Hyflux Limited | |
| Parent Company |
Hyflux Limited |
|---|---|
| Category |
Water solutions company |
| Sector | |
| Tagline/ Slogan |
Quenching the World's Thirst |
| USP |
Provider of integrated water management and environmental solutions |
| Hyflux Limited STP | |
| Segmentation |
Water solutions company |
| Target Market |
Desalination plants |
| Positioning |
Innovative and effective environmental solutions |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Browse marketing analysis of more brands and companies similar to Hyflux Limited. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.
Continue Reading:
The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way.
Edit the brand or add a new one to SWOT Analysis section : Contribute
