Advance Auto Parts SWOT Analysis
Advance Auto Parts is one of the leading brands in the lifestyle and retail sector. Advance Auto Parts SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Advance Auto Parts:
Quick Glance:
Advance Auto Parts Strengths
- Second-largest retailer of automotive replacement parts and accessories in the United States
- Operates over 3,800 stores in 40 U.S. states
- Company has more than 60,000 employees
Above are the strengths in the SWOT Analysis of Advance Auto Parts. The strengths of Advance Auto Parts looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Advance Auto Parts Weaknesses
- Geographic expansion is quite less
- Competition from intra brand switches
These were the weaknesses in the Advance Auto Parts SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Advance Auto Parts Opportunities
- Integrate forward- Manufacture customized automobiles and designs as a new business through JV with auto companies
- Export opportunity to developing country
- Participation in various auto expos and displaying auto design
Above we covered the opportunities in Advance Auto Parts SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Advance Auto Parts Threats
- Customer prefers to buy parts from authorized dealer of company
- Low maintenance car is potential threat to this type of business model
The threats in the SWOT Analysis of Advance Auto Parts are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
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Hence this concludes the Advance Auto Parts SWOT analysis.
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About Advance Auto Parts
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| Advance Auto Parts Overview | |
|---|---|
| Parent Company |
Advance Auto Parts |
| Category |
Auto Parts Retail |
| Sector | |
| Tagline/ Slogan |
Service is our best part |
| USP |
All replacement parts under one roof |
| Advance Auto Parts STP | |
| Segmentation |
Geographic segment: Car users in U.S. |
| Target Market |
People in requirement of automotive replacement parts and accessories |
| Positioning |
Best people at your service |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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