Huron Consulting Group SWOT Analysis, USP & Competitors

Posted in Management & Consulting, Total Reads: 1248
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SWOT Analysis of Huron Consulting Group with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Huron Consulting Group

Parent Company

Huron Consulting Group

Category

General Management

Sector

Consulting

Tagline/ Slogan

Delivering Value. Delivering Results.

USP

They work to deliver the best for the clients by fully engaging with the client firms business.

STP

Segment

All industries looking for business solutions

Target Group

All industries and companies

Positioning

They have positioned themselves as the fastest growing firm with continuous acquisitions and an expert in Healthcare industry.

SWOT Analysis

Strengths

1. Fortune Magazine named Huron as the 100 Fastest-Growing Companies
2. Consulting Magazine ranked Huron as one of the ten best firms to work for.
3. Inspite of being new they have been known to make a lot of acquisitions

4. Huron has 1,500+ full-time employees worldwide and 16 offices

5. It has an expertise in the fields of Management consulting, Healthcare. Education, Finance, Law

Weaknesses

1. The global penetration of the company is lesser compared to top industry players
2. It is relatively newly formed company. Thus it lacks experience and brand recognition.

Opportunities

1. They have opportunity in the emerging economies of the world.
2. They can go into niche businesses where their competitors are not present.

Threats

1. They are fairly new company thus has a chance of getting wiped out if they don’t innovate and do not out perform their competitors.
2. They should maintain good relationship with the clients to build the reputation in case of intense competition.
3. Companies setting up their own knowledge centres

Competition

Competitors

1. FTI consulting
2. Navigant Consulting
3. CRA international



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