Kurt Salmon Associates SWOT Analysis, USP & Competitors
Posted in Management & Consulting, Total Reads: 1817
SWOT Analysis of Kurt Salmon Associates with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
Kurt Salmon Associates
Management and strategy consulting
Kurt Salmon advises the world’s business leaders
They are one of the first consultancies in USA.
Companies and industries seeking professional business solutions
All industries, corporates and business houses
They are retail oriented and have good expertise
1. They were formed by the merger of Ineum Consulting and Kurt Salmon Associates (KSA) 2. They were founded in 1935 and have about 1600 employees all over the world. 3. They are expert in retail and consumer products consultancy 4. They are spread over 5 continents
5. Over 14 offices across Asia and Europe
1. They are too closely tied to the state of the US economy 2. Global reach is lesser compared to market leaders
1. They have immense opportunity in growing economies. 2. They have opportunity to synergize with Ineum Consulting
3. Global tie-ups to maximise reach and offer diverse services
1. The global economic recession might hamper their business. 2. They have very construed geographic depth inspite of being present all over the world.
1. McKinsey & company 2. Bain & Company 3. Accenture plc
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