Buck Consultants SWOT Analysis, USP & Competitors

Posted in Management & Consulting, Total Reads: 2057
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SWOT Analysis of Buck Consultants with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Buck Consultants

Parent Company

ACS (independent subsidary)

Category

Human Resource Consulting

Sector

Consulting

Tagline/ Slogan

Insightful thinking. Real-world solutions.

USP

It is one of the oldest HR consultancies in the world.

STP

Segment

Industries seeking consulting services

Target Group

All industries

Positioning

One of the innovative HR consultancies of the world.

SWOT Analysis

Strengths

1. They have 200 offices in more than 75 countries.
2. It is an independent subsidiary of ACS, a Xerox company which was acquired by Xerox in 2010.
3. They offered First Global Employee Stock Ownership Plan

4. It has over 1700 employees worldwide

Weaknesses

1. Still haven’t made inroads in the emerging economies
2. They have been acquired by synergistically different company.

Opportunities

1. They have opportunities in the growing economies of the world.
2. HR sector is emerging as one of the powerful resource. Thus Buck Consultants have opportunity for more business.

Threats

1. Expansion of players and emergence of new players in the segment

2. Strict govt policies

3. Companies setting up their own knowledge centers

Competition

Competitors

1. Mercer consulting
2. Aon Hewitt
3. Towers Watson



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