Posted in Media & Entertainment, Total Reads: 10043
SWOT Analysis of Linkedin with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
Website- Social Networking for professionals
Media and Entertainment
Efficient professional networking platform
Internet utilizing computer users
Youth inclined towards internet usage and Business networking
Positioned as a social networking and identity service
1. Credibleprofessional accounts 2. Popular brand amongst corporates giving huge potential 3. Features help in effective filtering of searches 4. Detailing of profile is very effective 5. Professionals looking for career growth seem to be an active part 6. Useful, and powerful, tool to promote your brand
7. Highlights your professionalism & trusted professional site
1.Difficult options for communicating directly 2.Prone to unverified or fake profiles
1. Expanding globally specially in the emerging economies 2.Integrate with IM/Skype to provide better communication 3.Integrate with telephone operators to increase reach
1. Government regulations for maintaining privacy 2.New upcoming professional networking websites 3.Fake accounts and hacking instances
Browse marketing analysis of more brands and companies similar to Linkedin. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.
The brand names and other brand information used in the BrandGuide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only. Utmost care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.