Firstobject Technologies SWOT Analysis, USP & Competitors

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SWOT Analysis of Firstobject Technologies with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Firstobject Technologies

Parent Company

Firstobject Technologies Ltd

Category

IT / ITE’s and an e-education company

Sector

Media and broadcasting

Tagline/ Slogan

Innovate transact implement

USP

E-education from Preschool to University level covering the whole spectrum of Academics

STP

Segment

IT / ITE’s and an e-education company

Target Group

e-learning segment

Positioning

Education with technology.

SWOT Analysis

Strengths

1.First player in in industry to provide education platform whole spectrum of academics

2. infrastructure backing is very good due to presence in it industry

3.exhuastive material and test series

4. Great customer service

Weaknesses

1.Limited market awareness na dshare

2. The stability of the product depends of customer transition from traditional ways

Opportunities

1. Internet penetration in the industry is increseaing so can increase the market share.

2. Tying up with the govt for increasing the rural penetration.

Threats

1. Resistance from the customer base

2.Needs investment for the industry

Competition

Competitors

1. Smart class

2. Educomp

3. Traditional methods


The table above concludes the Firstobject Technologies SWOT analysis along with its marketing strategy and brand parameters.

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