Teva Pharmaceutical SWOT Analysis
Teva Pharmaceutical is one of the leading brands in the pharma and healthcare sector. Teva Pharmaceutical SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Teva Pharmaceutical:
Quick Glance:
Teva Pharmaceutical Strengths
- Teva has presence in 60 countries & employs over 46,000 well trained people
- No.1 generic company in the world with substantial market share
- Has broadest portfolio of over 1300 molecules in generics
- Holds patent for world’s largest selling multiple sclerosis drug Copaxone
- One of the 15 largest pharmaceutical companies worldwid
Above are the strengths in the SWOT Analysis of Teva Pharmaceutical. The strengths of Teva Pharmaceutical looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Teva Pharmaceutical Weaknesses
- Discontinued production of major anesthetic drugs
- Teva gets sustantial revenue from outside U.S which is subjected to macro-economic fluctuations
These were the weaknesses in the Teva Pharmaceutical SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Read more about Teva Pharmaceutical
Teva Pharmaceutical Opportunities
- Consolidation ofTaiyo acquisition
- Increasing generic market
- Patents of major drugs are on the verge of expiry
Above we covered the opportunities in Teva Pharmaceutical SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Teva Pharmaceutical Threats
- Stringent marketing & manufacturing regulations
- Disruption of global supply chain due to changing environment
- More resourceful companies entering generics market
The threats in the SWOT Analysis of Teva Pharmaceutical are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Read Similar SWOT analysis
Hence this concludes the Teva Pharmaceutical SWOT analysis.
Continue reading more about the brand/company.
About Teva Pharmaceutical
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| Teva Pharmaceutical Overview | |
|---|---|
| Parent Company |
Teva Pharmaceutical |
| Category |
Pharmaceutical |
| Sector | |
| Tagline/ Slogan |
Live your life; We make quality healthcare accessible around the world |
| USP |
They are largest generic drug maker in the world. They make quality healthcare accessible around the world |
| Teva Pharmaceutical STP | |
| Segmentation |
Generic , branded products and API |
| Target Group |
Healthcare professionals & pharmacists. |
| Positioning |
Teva is the largest generic manufacturing company. They specialize in development, manufacturing & marketing of branded and generic products. |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Browse marketing analysis of more brands and companies similar to Teva Pharmaceutical. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.
Continue Reading:
The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way.
Edit the brand or add a new one to SWOT Analysis section : Contribute
