American Capital Agency Corporation SWOT Analysis, USP & Competitors

Posted in Real Estate and Construction, Total Reads: 846

SWOT Analysis of American Capital Agency Corporation with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

American Capital Agency Corporation

Parent Company

American Capital Agency Management


Manages investments in Real Estate


Real estate investment trust.

Tagline/ Slogan



Well organized and quality



Major developed regions and metro cities

Target Group

All the established companies and emerging organizations


Well established and quality

SWOT Analysis


1. Big firm with less number but highly skilled and efficient workforce

2.High return in for the investment

3. It has federally-guaranteed principal and interest payments.

4. Strong management team, which is why it's been able to continue growing the portfolio through accretive issuance.

5. Strong presence and brand visibility


1. Fluctuating value of asset affect the financial position of the company

2. Its decision extensively depends upon government rules and regulation.


1. More robust growth by geographical diversified portfolio

2. Stable income by strategic hedging

3. International tie-ups to boost operations globally


1. Downturn in Economy

2. More strengthen rules and regulation

3. Competitors eating the market share



1.  Armour residential Real Estate

2. Anworth Mortgage Asset


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