DSCI Corp SWOT Analysis, USP & Competitors

Posted in Telecom Service Providers, Total Reads: 530
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SWOT Analysis of DSCI Corp with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

DSCI Corp.

Parent Company

DSCI Corp

Category

Telephone Communications

Sector

Telecomm

Tagline/ Slogan

Power Communications. Unleash Productivity

USP

Email hosting services for organizations

STP

Segment

Telecommunication

Target Group

Enterprises and Organizations

Positioning

Specialize in voice, data and internet services

SWOT Analysis

Strengths

1.Well established own network of service providing

2. Premier enterprise communications service provider

3.Earned trust and a strong brand image

4.Increasing customer base which is provided with a round the year 24 7 customer support

5.Proper Knowledge of the local market

6.Dedicated and highly personalized customer care services

Weaknesses

1.Limited to a few locations and low market share compared to leading global players

2.The brand has a lower recall that most international telecom and internet companies

Opportunities

1.Evolving Market is a great opportunity

2.Expansion into newer geographies and international tie-ups

3.Customised service offerings and more focus on advertising

Threats

1.Deregulation attracts new entrants

2.Existing players increasing their operations

3. Higher investment costs and increasing operational costs may reduce margins

Competition

Competitors

1.Fairpoint Communications

2.Granby Telephone Company

3.AT&T

 

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