Nippon Telegraph & Telephone Corporation SWOT Analysis, USP & Competitors

Posted in Telecom Service Providers, Total Reads: 1249
Advertisements

SWOT Analysis of Nippon Telegraph & Telephone Corporation with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Nippon Telegraph & Telephone Corporation

Parent Company

Government of Japan

Category

Mobile Service Provider

Sector

Telecommunication

Tagline/ Slogan

Global ICT Partner – Innovative. Reliable. Seamless

USP

Japanese Innovation and Strong infrastructure

STP

Segment

Businesses and Individual users

Target Group

Broadband and High end connectivity solution users

Positioning

One Stop Shop for all communication needs

SWOT Analysis

Strengths

1. Research and Development Activities
2. Stable Revenue Growth
3. Diversified offerings and Integrated Services
4. One of the top and biggest telecom companies in Asia
5. Over 200,000 employees in the organization
6. High investments in R&D; and active involvement in sponsorships in major sporting events

Weaknesses

1. Highly dependent on Japanese Market
2. Market share is restricted and strong competition from a few other major players

Opportunities

1. Potential growth in IT services
2. Strategic acquisitions
3. Globalization of business

Threats

1. Economic slowdown
2. Extreme competitive pressure
3. Affected by natural disasters

Competition

Competitors

1. Vodafone
2. KDDI
3. Softbank Mobile



Advertisements



Looking for More Brands? Search BrandGuide

Edit the Brand or Add a New One : Contribute to BrandGuide

The brandnames and other brand information used in the brandguide section are properties of their respective companies. The companies are not associated with MBASkool in any way. The brand names are used purely for educational/academic purpose only.
Utmost Care has been taken in the analysis of the brands. However, if you find any ambiguity kindly help us improve.


Similar Brands in the same Sector: