Agility SWOT Analysis

Published in Transport and Logistics category by MBA Skool Team

Agility is one of the leading brands in the transport and logistics sector. Agility SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Agility:

Agility Strengths

  1. It has its more than 550 offices in 100 countries
  2. Agility was named a top ten 3PL provider by industry analysts Armstrong and Armstrong
  3. Agility has more than 32,000 employees worldwide and annual revenues of close to $6 billion
  4. In 2011 it has got Green and Corporate Social Responsibility Award by Vietnam Supply Chain Community

Above are the strengths in the SWOT Analysis of Agility. The strengths of Agility looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Agility Weaknesses

  1. Limited global penetration in the rural areas and interiors
  2. Brand recall is not as much as the leading companies in the same segment

These were the weaknesses in the Agility SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Agility Opportunities

  1. It has 2.15 million square meters of warehousing space around the world which can help them to increase scale of operations globally
  2. It has 5.55 million square meters of open yard storage
  3. It has deep knowledge of local markets and culture in which helps them to be strong player in Kuwait

Above we covered the opportunities in Agility SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Agility Threats

  1. It has been a leading food supplier for the U.S. military in Iraq and was indicted in U.S. federal court for allegedly overcharging the Defense Department
  2. Competition from other players in the same industry
  3. Increasing fuel prices would directly affect the services

The threats in the SWOT Analysis of Agility are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Read Similar SWOT analysis

Hence this concludes the Agility SWOT analysis.

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About Agility

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Agility Overview
Parent Company

Agility

Category

Freight Forwarding

Sector

Transport and Logistics

Tagline/ Slogan

A New Logistics Leader

USP

Agility understands emerging markets - their needs and unique challenges

Agility STP
Segmentation

Businesses with transportation requirement

Target Market

Automotive, Hi Tech, Fashion & Retail, FMCG, Food & Beverage, Medical, Industrial, Chemicals and Oil and Gas

Positioning

Expertise in emerging markets


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to Agility. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

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