Posted in Transport and Logistics, Total Reads: 1340
SWOT Analysis of Hyundai Glovis with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
Marine & Air freight logistics
Transportation & Logistics
Your value chain partner
Even growth trend in all sectors
Businesses with sea & air transportation requirement
Bulk cargos, such as steel manufacturing equipment, automobile equipment and coil
Global integrated logistics & distribution service provider
1. Its supply chain is present globally in 37 countries 2. Its last 5 years average Return On Capital is 20% 3. The company has a very strong brand name 4. Financial stability and year on year consistent returns have made it a strong brand
1.Lesser known outside Korea as compared to leading brands 2.No presence in emerging industries like retail etc.
1.Rising demand of transportation 2.It can go for other sectors also like retail, fashion etc.
1.Big players with better technologies 2.Different tax structure in different countries 3. Rising fuel prices would affect the operations
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