Posted in Transport and Logistics, Total Reads: 1335
SWOT Analysis of Logwin with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis
Air freight, Sea freight & Land transportation
Transportation & Logistics
Linking decentralized and centralized elements
Business with national & international air, sea & land transportation requirement
Automotive, Chemical, Electronics & High Tech, FMCG, Retail, Steel, Tyre
An integrated Group and an innovative and flexible logistics partner
1. It has over decades of experience in Asian market 2. One of the most popular brands in the Asia market 3. It has more than 5,900 employees’ worldwide and about 300 vocational trainees 4. It’s presence is in around 250 locations in 39 countries worldwide
1.Despite strong Asian presence, its brand recall and penetration is limited globally compared to industry leaders 2. Weaker stimulus from exports compared to some other brands
1.It has international expertise for fashion & lifestyle products logistics which has a huge demand in future 2.In their after sales services they can do lot of improvements
1.Increase fuel & transportation costs 2.In Air & Ocean segment, the competition risks are unpredictable developments in freight rates
3.Constant fall in freight rates can result in a weakening of demand for worldwide sea & air freight transportation
1.CEVA Group 2.D. Logistics AG 3.DB Mobility Logistics AG
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