CTC Freight Carriers SWOT Analysis, USP & Competitors

Posted in Transport and Logistics, Total Reads: 1526
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SWOT Analysis of CTC Freight Carriers with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

CTC Freight Carriers Private Limited

Parent Company

CTC Freight Carriers Private Limited

Category

Transportation, Warehousing services, Custom clearance

Sector

Transportation & Logistics

Tagline/ Slogan

A House of Road Transport

USP

Range of prompt and reliable services at competitive rates

STP

Segment

Businesses with transportation requirement

Target Group

Perishable Goods, Household, Import-Export Container

Positioning

One of the leading Truck Warehousing Services in Maharashtra, India

SWOT Analysis

Strengths

1. Upper hand in shipping transportation services
2. Large leap of success in very short span of time
3. A vast network of associates and branches across many cities in India
4. Strong brand presence in India

Weaknesses

1.Less region covered as compared to leading international brands & new in the industry
2.Less awareness & limited brand recall about the brand

Opportunities

1.Spacious warehouse offers greater connectivity
2.It can go for services across the border
3.It can go for wide range of services

Threats

1.Various government’s carbon pollution laws can hinder growth rate
2.Big players with better offerings

Competition

Competitors

1.Transocean Express Logistics
2.Velocity Logistics
3.Atlas Logistics


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