London Underground Tube SWOT Analysis
London Underground Tube is one of the leading brands in the transport and logistics sector. London Underground Tube SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of London Underground Tube:
Quick Glance:
London Underground Tube Strengths
- It serves around 270 stations
- It is the second largest metro system in the world in terms of route miles, after the Shanghai Metro
- It is the third busiest metro system in Europe, after Moscow and Paris
- It has a daily ridership of over 3 million approximately
- One of the largest metro networks in the world with over 400km of tracks
Above are the strengths in the SWOT Analysis of London Underground Tube. The strengths of London Underground Tube looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
London Underground Tube Weaknesses
- Over reliance on business services
- Poor physical environment in some areas
These were the weaknesses in the London Underground Tube SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
London Underground Tube Opportunities
- It’s a major tourism destination
- Employment opportunities
- Renowned internationally
Above we covered the opportunities in London Underground Tube SWOT Analysis. The opportunities for any brand can include prospects of future growth.
London Underground Tube Threats
- Migration
- Informal economies e.g. in tourist related activities etc.
- Better other modes of transportation
The threats in the SWOT Analysis of London Underground Tube are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Hence this concludes the London Underground Tube SWOT analysis.
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About London Underground Tube
The table below gives the brand overview along with its target market, segmentation, positioning & USP
|
London Underground Tube | |
| Parent Company |
London Underground Ltd. |
|---|---|
| Category |
Railroads |
| Sector | |
| Tagline/ Slogan |
It’s quicker by tube |
| USP |
It is the first underground railway |
| London Underground Tube STP | |
| Segmentation |
Commuters, Medium-Long distance passengers |
| Target Market |
Passenger transportation |
| Positioning |
Transport for London |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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