Posted in Marketing and Strategy Terms, Total Reads: 401
Definition: Sales Incentive Costs
Any firm requires a robust and active sales force for better penetration of their product offerings. Sales Incentives are required to motivate these sales force. Sales incentives need to be exciting so that it may motivate the sales force and it should be within the firm’s budget. The costs that is incurred by the firm for giving sales force incentives is called Sales Incentive Costs.