Purchase Decision

Posted in Marketing and Strategy Terms, Total Reads: 6271
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Definition: Purchase Decision

Consumers go through variety of processes before buying a product and purchase decision helps in buying value.

The purchase decision is based on: -

  • Terms of sale
  • Past experience from a particular store
  • Return policy
  • Store atmosphere

Purchase Decision

 

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Browse definitions and meaning of more concepts and terms similar to Purchase Decision. The Management Dictionary covers definitions and overview of over 7000 business concepts from 6 categories.



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