Posted in Operations and Supply Chain Terms, Total Reads: 1250
Definition: Web Casting
Web casting is the broadcasting done through the internet. Exclusive distribution rights are given to the interested parties for using copyrighted material. E classroom learning is done through a online streaming or an online TV. Some of the features in a webcast could be :
Web storage – The video can be stored and retrieved for viewing it later. This makes it very cost effective
In a virtual classroom setting it can help in receiving polls as well as inviting feedbacks.
Portability – Any presentation done in a remote centre can be shared using a webcast and made more interactive.
It can easily integrate he speaker’s speech with his supporting slides , videos and sessions into a single presentation.
It helps in recording key notes during a conferences , lectures and meetings etc.
It saves a lot of training cost involved in relocation of trainers.
It could be used for any form of communication presentation , conferences , Annual General meetings
Regularly used in live demonstrations of a newly launched product
It gives the advantage of directly targeting the decision taking body and allows you to get past the hurdles in a conventional channel . It aids the process of lead generation. However the resources involved in setting up live transmission are high.
The various audio - video portals , radio station channel sharing , Intermediate scale processing suits , Channel customization , teleconferences and other knowledge management systems.