Saurav Basu (IIM Indore) - Retail Banking and Wealth Management
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Name: Saurav Basu
College: IIM Indore
MBA Batch: 2014-16
Summer Internship Industry: Retail Banking and Wealth Management
Profile: Finance and Sales
Brief Project Description & Responsibilities:
Credit card customer acquisition through events across Corporate Parks and Malls in India. I was responsible for understanding the card sourcing strategy, tactical execution, conducting field visits and recommend an action plan based on key improvement areas as identified.
What was the overview of the project? Elaborate with some details
I conducted and in-depth quantitative analysis of quarterly credit card sales of the bank in the preceding financial year, to identify the top and bottom performing sectors across India. Then I analysed the underlying reasons from the same.
With the help of my observations from field visits (that comprised visits to events conducted in malls and corporate parks, interaction with sales force staff etc.) and analysis, I formulated a Recommended Action plan that involved Salesforce Training Modules, field checklists, flash cards for sales executives etc.
Share your daily routine & overall summer internship experience.
It was an 8:30 – 6:30 job, 5 days a week and a pretty chilled out atmosphere with moderate workload. My intern days comprised of some office days and field days, when I was out travelling by Mumbai local in the sweltering heat, but it was great fun.
I had the best 2-month experience partying in Mumbai, trying innumerable food joints and delicacies from street food to upmarket restaurants. Enjoying Mumbai nightlife is a must. I made a bunch of great friends among fellow interns, so it was a memorable stint.
How was the selection process conducted?
It comprised of a resume based shortlisting, followed by a Group discussion based shortlist. The GD was conducted by the company professionals who visited the campus. The shortlisted candidates from GD were immediately interviewed by the professionals (AVP-HR and Business head).
It was a 40-minute interview for me which started off with at-length discussions on my work-experience followed by some simple questions pertaining to the product portfolio of the company, and technical questions such as the types of risks faced by a bank, context in the Indian scenario etc.
What were your key learnings from the summer internship?
1. Key issues in strategy execution and tactical modifications that are required for success
2. Challenges that are faced by sales force staff and how to address the same
3. Hands-on experience in various MS Excel tools – Waterfall charts, Pareto analysis, Pivot Tables
Three tips would you give to your juniors
1. Internship is the best learning opportunity to figure out whether you want to work in that industry or not, so do make good use of it.
2. Keep interacting with your mentor and other people in the office to get a hang of how things work across departments
3. Do make some good friends among your fellow interns