MARKREATE-IIM Raipur

Event Details 

MARKREATE
Title:
MARKREATE
When:
09.09.2013 - 16.09.2013
Location:
Online Event
Category:
Others

Organizer Details

Institute/Organizer:
IIM Raipur
Club/Society:
Mantra - Marketing Club IIM Raipur
Contact Name:
Yash Kotangale
Contact Phone:
8349501059
Contact Email:
pgp13059.yash@iimraipur.ac.in

Prizes

Prize Details:
1st Prize Winner gets cash prize of Rs 1000/- along with an e-certificate of appreciation. Also, runner-up will get exciting goodies worth Rs 500/-. Interesting entries would also be featured on Mantra blog and Mantra annual Magazine.

Description

Warm greetings from Mantra (Marketing Club IIM Raipur)!!

Do you think you can play around with marketing concepts? Do you believe in expressing your thoughts in an entirely new form? Well then, here is your chance to test your understanding and innovation.

MANTRA brings for you, "MARKREATE"

Given below is a list of exciting topics from the marketing domain, choose one and get the theoretical concepts right.

1. Ambush Marketing

2 Word of Mouth

3 Viral Marketing

4 Relationship Marketing

5 Recession Marketing

6 Representativeness Heuristics

7 Experimental Marketing

8 Niche Marketing

9 Brand War

10Emotional Marketing


Now all you need to do is present the topic as one slide/one image using any possible technique like diagrams, graphs, cartoons or illustrations. So what are you waiting for? Put on your thinking caps and unleash the creativity in you.

Final submission consists of:

1. The slide/image

2. A short write up explaining your concept

Once the image is sent, it will be uploaded on FB page of Mantra, you would need to attract a few likes for your submission since it is one of the criteria’s.

Registration link:

https://docs.google.com/a/iimraipur.ac.in/forms/d/1FyD zsVnJDqKic22Yp5Pbr_0kAXJAxnJCwNE3Ovmwrn0/viewform

RULES OF COMPETITION:

1. Team of two people from same college/institute

2. Final submission needs to be sent at This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Wit h the following details:


Mail Subject: - Team name_Markreate

Mail Content: - Team name, topic, Team member’s name and contact details

The Mantra team will be uploading the entry on our facebook page

3. The evaluation criteria is as given below :-

Innovation/ creativity    :- 40%

Likes/Comments            :- 20%

Conceptual Clarity          :- 40%

4. IMPORTANT DATES

Registration Opens            : - 09th Sept 11:59 PM

Registration Closes            : - 15th Sept 11:59 PM

Last date for submission    : - 16Th Sept 11:59 PM

Last date for FB likes          : - 18th Sept 11:59 PM

Result declaration               : - 24th Sept 11:59 PM

5. 1st Prize Winner gets cash prize of Rs 1000/- along with an e-certificate of appreciation. Also, runner-up will get exciting goodies worth Rs 500/-. Interesting entries would also be featured on Mantra blog and Mantra annual Magazine.


For any queries call us up @

a) Yash Kotangale : +91 8349501059       This e-mail address is being protected from spambots. You need JavaScript enabled to view it

b) Thalla Ramya    :  +91 8349501056       This e-mail address is being protected from spambots. You need JavaScript enabled to view it


For up all updates stay hooked to our FB page : https://www.facebo ok.com/mantra.iimraipur?fref=ts