The objective of this contest is to perform secondary data research to estimate e-commerce market size and trends for Brazil for 2014. So, what is expected of you?
Research and identify data sources
public sources, primary research articles, syndicated news & research articles, business projections & essays, economic outlooks for BRICs, global economic outlook, future trends etc. from various credible sources
Extract facts, approximations and YOUR inferences (inferences are derived using a collection of facts and approximations) that would help in determining projections for sizing Brazil’s e-Commerce market size in 2014. Some questions which can be considered to meet the objective are:
Which consumer segment will benefit more?
Which product categories will have the highest gain?
Which marketplaces will dominate the e-Commerce industry?
Comparison with other emerging BRIC nations?
Total Consumption vs. the GDP?
Gainers in Demographic & Geographic segments?
Using inferences you developed, estimate e-commerce market size for Brazil for 2014