National Marketing Conclave 2012-Indian Institute of Foreign Trade

Event Details 

National Marketing Conclave 2012
National Marketing Conclave 2012
14.08.2012 - 14.08.2012
Indian Institute of Foreign Trade
Business Events/Conferences

Organizer Details

Indian Institute of Foreign Trade
Brandwagon-The Marketing Club at IIFT
Contact Name:
Abhimanyu Das
Contact Phone:
Contact Email:


Prize Details:


The Indian Institute of Foreign Trade (IIFT-Delhi) will host its National Marketing Conclave for the year 2012 on 14th August, 2012 in New Delhi. The theme for this year’s event is New Waves in Marketing which will seek to further the on-going debate on whether marketers should view the current evolutionary phase of marketing: which is witnessing the emergence of new media and a smarter-than-ever-before consumer, as a signal of troubled times ahead or the beginning of an exciting, new journey.
The conclave is divided into four sessions, namely an introductory session wherein the topic will be introduced and opening remarks will be made by the Keynote Speaker and the Chief Guest, followed by three sessions of one hour duration each: Future Trends and Focus Areas, Innovation in Marketing Strategy and a discussion on Shortening Product Life Cycles and Instant Obsolescence. The sessions will answer some key questions pertaining to the topic. Students and faculty will be part of an interactive audience and seek answers from the knowledgeable speakers on an array of issues related to the changing face of marketing.
The distinguished speakers at the conclave will include:

Mr. V.M. Rajasekharan – CEO, Matches & Agarbatti Strategic Business Unit, ITC - Chief Guest
Mr. N. Rajaram - CMO, Bharti Airtel - Keynote Speaker
Mr. Vineet Durani - Director, Windows Phone Business Group, Microsoft
Mr. Sriram Padmanabhan - GM, Marketing, Ford
Mr. Hemant Dua - Head, Marketing, Delhi Daredevils
Mr. Sandeep Bhushan-Vice President, Digital, HT Media Ltd
Mr. Amit Agnihotri - Chairman, MBA Universe; Co-Founder, Exchange4media Group; Editor, Pitch
Mr. Pawan Arora - Head, Spinal Business Unit, South Asia, Medtronic
Mr. Anurag Prasad - Senior Brand Planning Director, Lowe Lintas