Vodafone india has player a strong move in the price-war in the telecom industry. expeced tarrif rates for vodafone international roaming might be lesser than 80% and data cheaper at 5% of current cost. A strong game changer for airtel and idea!
I think this will cause another price war between voda airtel and idea.. These 3 are the biggest players in telecom india.. However, considering that less than 5% people must be travelling abroad, it wonlead to a panic.. Its more of a niche area price alteration.. Targeting only those who r gng for international roaming
Telecom market is going through an interesting phase in india. AIrtel slashing rates for regaining leadeship, uninor playing dirty price tricks, now voda joins.. guess only Idea needs to follow suit now!
The telecom companies like idea, vodafone, airtel seem to have a pact of decalring the prices at a similar time. More than just pricing strategy, it seems to create a healthy environment keeping players like uninor, reliance out of the game.. As long as prices are low, no complaints!