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global marketing
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TOPIC: global marketing

global marketing 2 years, 9 months ago #1998

  • jayantin
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difference between global and international marketing?

Re: global marketing 2 years, 9 months ago #2000

  • Tarunkool
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They are almost interchangeable but there is a difference.

In international marketing it's the ability of a company to market and sell it's product in more than 1 country other than home one.

But in global it's like almost all countries like coca cola and where it adapts itself as per local environment too.
Tarun Kool
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Re: global marketing 2 years, 1 month ago #2611

  • Barrett
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Global promoting and international promoting are not an equivalent factor, even if several marketers treat them an equivalent method, as I witness daily. International promoting implies that promoting choices square measure created within the individual countries.

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