not sure whether its a bubble or not but yes in the last one year more than 1000 such websites have come up. Now there exist tremendous opportunity in this space as the number of users are growing in India
More thatn 40% of the world population is now able to access the internet. This gives a huge potential to enter the internet business.
Forstly it means very little investment as only server costs are reqd
Secondly marketing online hardly costs anythng. If the content is good, then a plethira of users can com with a simple viral
Most importantly the ROI is quite high. If a business model like ecommerce clicks, it can used as a marketing n advertiisng platform to rch out to internet users. Thus it can earn millions