With elevating popularity for smartphones and other mobile devices, there is also increasing demand for mobile accessories like covers etc. A recent study showed that smartphone owners spend roughly $56 on accessories per device, nearly double the amount of feature phone owners. Smartphone case market is one of the latest examples of products that were originally intended to be functional and evolved into fashion statements and spurred an industry to make devices unique and personalized.
Estimate market size for smartphone cases that rigidly protect the screen (e.g. flip cover cases) for the US market
Target Market: USA
Target Industry: Smartphones
Cases for smartphones with touchscreens (specifically iphone4, 5 and Samsung S5)
Cases that have hard screen protector (including soft cases with hard screen protectors)