Telewings Communications is an Indian mobile network operator providing services under the brand name of Uninor.
Based in Gurgaon, the company provides mobile services in 6 Indian telecom circles. Uninor commenced its operations in 2009 with one of the biggest launches in the Indian telecom history.
Uninor has increased its brand visibility through extensive branding and marketing exercises.
The company has added many innovative features to differentiate its services like Rocket Recharge, call katega muft call milega, express stores, differential commission management system etc. This financial year, Uninor’s marketing strategy will revolve around being the cheapest service provider in all the six circles in which it operates. It plans to expand its retail stores and to cater to the lower income strata of the society and women.
Uninor aspires to become the best telecom brand by putting its customers at the heart of everything it does. It has a three pronged strategy of becoming the best in servicing the basics, best in mass market distribution and low cost operations. The company wants to enable everyone to improve their lives, build improved societies and secure a better future for all by unleashing the power of digital communication.