German automobile giant BMW is one of the most sought after premium luxury automobile brands the world over.
Its blue & white quadrant logo is one of the most easily recognised car emblem in the world. BMW has been a leader in luxury and sports vehicles, having sleek, fast & elegant cars in its portfolio. With sedans ranging from 3 series to the ultra-premium 7 series, from the X series SUVs to the Z series convertibles sports variants, BMW has one of the most stylish brands under its umbrella.
Owing to its advanced technologies, BMW has been a spearhead in the field of motorsports. Such strong is its brand value, that BMW has one of the most eye-catching marketing and advertising, along with having sponsorship for premium lifestyle events. With over 100,000 people employed globally, BMW produced over 2.1 million units in 2014.