British American Tobacco is a British multinational company with more than 200 of its products sold in over 200 markets.
• Revenue: $23 B
• Market Value: $99.6 B
It is headquartered in London, UK. It was founded in 1902. It ranks among the five largest producers in the world. It operates in more than 180 countries and holds the leading position in around 50 countries. It has five leading brands – Dunhill, Kent, Lucky Strike, Pall Mall and Rothmans. Other brands such as Vogue, Viceroy, Benson & Hedges, Kool, Peter Stuyvesant, Craven A, State Express 555, John Player Gold Leaf and Shuang Xi enrich its portfolio.
In 2014, the company sold 667 billion products across the globe. Its strategic goal is to become the best globally in satisfying its consumers. In 1999, it went through a successful merger with Rothmans International to gain several major brands including Dunhill. In 2011, the company acquired Protabaco in Colombia for $452 million. The group established Nicoventures Limited to focus on development and commercialization of innovative products.