Established in 1991 as Hotel reservations Network by David Litman and Robert Deiner and mainly focussed on accommodation and hotels for visitors.
With around 85 websites across the world this website offers wide range of hotel booking services for customers in 34 languages. Owned by Johan Svanstorm and was part of Expedia in 2001 later on it changed its name to Hotels.com.
The website offers the customer various deals and packages across the world. Around 510000 hotels choices in 60 countries are offered by the company. Users can also compare the hotels to select according to their convenience and price or location. Major web addresses for the site include North America, USA, Denmark, Greece , Hungary, Italy, India, Ukraine, UK, Africa and middle East, Asia and Pacific regions. Registration for this site is optional in nature. Some of the Top countries where its hotels are in major operation are USA, Italy, Germany, UK, France, Spain, China, Ireland, Netherlands, and Canada.
Website major traffic sources comes from Direct, Referrals and then search. Of 22% of search traffic, 75% is Organic search and 25% is paid search. Its Bounce rate is about 42%. Facebook brings about 77% of the traffic followed by YouTube. Display advertising has 3.72% of the traffic generation. User mostly search for Tourism purposes and then hotels and accommodation. Geographically Unite states has more number of user generated traffic followed by UK.